x
Bemærkning

Listen med sammenligninger er fuld. Du kan maks have 4 produkter til sammenligning!

Er du sikker?

SKULLCANDY Case Study


Kickstart Your Upcoming Campaign With Interactive Digital Displays

 

CHALLENGE

Skullcandy has a wide range of headphones. They come in a wide range of colors, graphics, and designs from over-ear headphones to on-ear headphones such as the Mix master (over-ear), the Aviator (over-ear), and the Titans (in-ear). The company also has several docks for iPhones, iPads, and iPods (Pipe and Vandal).

With their wide range of products available through retailers, specialty outlets, and their online store Skullcandy needs an innovative solution to capture their consumer’s attention especially when launching a new product. Their goal - to increase sales of new and existing products by creating a sensory-rich experience in retail spaces that is personable yet captivating.

“We needed something that would be approachable for customers, easy to use and not take up a lot of space in our stores while maintaining customer privacy.” said Brad Smith Marketing Director at Skullcandy.

 

SOLUTION

Skullcandy has a wide range of headphones. They come in a wide range of colors, graphics, and designs from over-ear headphones to on-ear headphones such as the Mix master (over-ear), the Aviator (over-ear), and the Titans (in-ear). The company also has several docks for iPhones, iPads, and iPods (Pipe and Vandal).

With their wide range of products available through retailers, specialty outlets, and their online store Skullcandy needs an innovative solution to capture their consumer’s attention especially when launching a new product. Their goal - to increase sales of new and existing products by creating a sensory-rich experience in retail spaces that is personable yet captivating.

“We needed something that would be approachable for customers, easy to use and not take up a lot of space in our stores while maintaining customer privacy.” said Brad Smith Marketing Director at Skullcandy.

 

RESULTS

“Customers were very impressed and amazed with the i-Display kiosk, creating a unique shopping experience.

They were able to test the range of different headsets for quality and comfort and even were inclined to purchase add-on products from seeing the promotional content placed on the screens. When compared to other retail stores that did not have these kiosks we saw that sales increased by 25% over a 3 month period in the stores that carried these kiosks.”

 

ScullCandyFrontPDF

ABOUT SKULLCANDY

Skullcandy is a leading global designer, marketer and distributor of performance audio and gaming headphones and other accessory related products under the Skullcandy, Astro Gaming and 2XL by Skullcandy brands.

Skullcandy was launched in 2003 and quickly became one of the world’s most distinct audio brands by bringing unique technology, color, character and performance to an otherwise monochromatic space; helping to revolutionize the audio arena by introducing headphones, earbuds and other audio and wireless lifestyle products that possess unmistakable style and exceptional performance.

The Company’s products are sold and distributed through a variety of channels in the U.S. and approximately 80 countries worldwide. 

 

ABOUT BLUE LINE

Outform and iDisplay are sold by Blue Line.

Kontakt Lars Jørgensen

Lars Jørgensen
Telefon 8678 5000
Denne hjemmeside bruger cookies.
Læs mere om vores cookies på siden:
fortrolighedspolitik. Hvis du vælger at klikke videre, accepterer du samtidig cookies fra www.blue-line.dk.
Accepter